Hello
Welcome to the next chapter in my journey and the future of CRMs. This is where closers, coaches, and founders converge to perfect the art of client engagement. TrenchesCRM was created from my book "In The Trenches: A Blueprint for Customer Growth and Retention," providing a powerful framework that transforms principles into real-world application. This video walks through the foundation of my CRM platform and the impactful movement it supports. Join me on this journey to understand its importance and find out how you can contribute.
My Story
I’ve spent decades in the trenches — not just selling, but listening. Watching deals close, relationships fade, and opportunities slip through the cracks. What I saw was simple: most sales professionals are trained to chase new business, but few are equipped to nurture the goldmine they’ve already won.
That truth led me to write In The Trenches — a blueprint for retention, growth, and advocacy. But a book alone can’t evolve. It needs a platform. So I built TrenchesCRM to turn those principles into practice — with precision, emotional intelligence, and teachable logic.
Now, with CRM-CSS and the VIBE Collective, we’re building something bigger: a community of closers, coaches, founders, and educators who believe client engagement is an art worth refining.
This isn’t just my story. It’s yours too — if you’ve ever wanted to build deeper relationships, close smarter, and grow with purpose.
Welcome to the movement. Let’s build it together.
Retention. Growth. Advocacy. Watch the Blueprint in Motion.
Dive into the world of TrenchesCRM — it truly embodies the essence of our vision. Have you ever felt that your CRM could do more than merely track deals? If so, this video is tailored for you. Join us as we showcase how we harness the power of emotional intelligence to foster deeper client relationships and enhance retention. It’s time to challenge the conventional notion of what a CRM can achieve. Let us guide you through this transformative journey and inspire you to rethink the possibilities that lie ahead.